Startups and Innovation

How to start an SEO agency

Starting an SEO agency can be a lucrative and rewarding venture for digital marketing professionals. With businesses increasingly recognizing the importance of online visibility, the demand for expert SEO services continues to grow. However, launching a successful agency requires more…

How to buy an amazon affiliate website

Acquiring an Amazon affiliate website can be a lucrative investment opportunity for entrepreneurs looking to enter the e-commerce space. These websites leverage Amazon’s vast product catalog and established brand to generate income through commission-based sales. However, purchasing such a website…

Best dental clinic website design examples

In today’s digital age, a dental clinic’s website serves as the virtual front door to the practice. It’s often the first point of contact for potential patients, making it crucial to create a compelling online presence. A well-designed dental website…

Bigcommerce to shopify migration guide

Migrating your online store from BigCommerce to Shopify is a significant decision that can transform your e-commerce business. As the digital landscape evolves, many merchants are seeking platforms that offer greater flexibility, scalability, and user-friendly features. This comprehensive guide will…

How PIM and CMS integration enhance content and product management

The integration of Product Information Management (PIM) and Content Management Systems (CMS) represents a major step forward in online content and product management. This integration enables companies to centralize and optimize the management of their product information and content, while…

Beyond refunds: Leveraging returns as an opportunity for growth

Product returns are often perceived as a costly and time-consuming inconvenience for companies. However, it’s time to rethink this notion and consider returns as an opportunity for growth. Beyond simple refunds, returns can be strategically exploited to strengthen customer relationships,…

Common mistakes made by venture firms in tech investment

The frequent mistakes made by venture capitalists in technology investments are a recurring problem that can have significant consequences for these companies. Ambiguity over Tech Market Landscape Lack of clarity regarding the tech market landscape is a common mistake made…

6 key factors to consider in tech investment

Investing in the technology sector can be a lucrative opportunity for investors. With the constant advancement of technology and the increasing reliance on digital solutions, tech companies have become a hot commodity in the market. However, before diving into any…

Charting a path through market disruption

In an increasingly uncertain and unstable world, where markets are constantly disrupted by economic, political and technological factors, it is becoming crucial for companies to find ways of navigating through this turbulence. The ability to adapt to rapid change and…

The necessary role of a/b testing in lean startup success

When it comes to startups, success is often determined by the ability to innovate rapidly and adapt to changing market needs. To achieve this goal, many startups adopt an agile development approach known as « lean startup ». This methodology emphasizes the…